Pig Iron Theatre Company

Jun-Sep 2025

Rebrand
UX/UI
Motion


Adobe After Effects
Adobe Illustrator
Adobe Photoshop

Figma
Pig Iron Theatre Company is an interdisciplinary ensemble founded in 1995, known for creating original performance works that blend theater, movement, and experimental storytelling. This rebrand concept develops a cohesive visual identity that reflects the company’s bold and unconventional approach to performance.
The system includes a logo, a three-poster performance series, promotional motion graphics, a website design, business cards, and banners. Red was maintained as the primary brand color alongside black and white, while light blue, pink, and yellow were introduced through pattern variations in print materials.
The logo merges the letters P and I to form a unified mark, visually representing the name Pig Iron. Poster imagery was created through hand-cut collage elements that were scanned, photographed, and vectorized, then combined with Gaussian and radial blur effects to create dynamic compositions. The motion graphic animates bouncing circular forms that eventually assemble into the Pig Iron logo, while the website emphasizes performance posters and information as the primary entry point for visitors.


2026 ® Jueun Jung